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Women's rugby in New Zealand was rising in the late eighties, but recognition and assistance from New Zealand Rugby Football Union (NZRFU) wasn't available. It wasn't until 1989 that women's rugby started to get official recognition with the organisation of matches by provinces and clubs. On July 22 that year, New Zealand fielded their first women's rugby union team against a touring United States side, the California Grizzlies.

Team's name

The team's name refers to the Mamaku, the black tree fern, which is a taonga (treasure) of Aotearoa. It also aligns with the colour black and the silver fern, which are iconic New Zealand sporting symbols. For example, the All Blacks is New Zealand's men's rugby team, the Black Caps is the men's cricket team, the White Ferns is the women's cricket team, while the Silver Ferns is the women's netball team.

World Cup wins

The Black Ferns have participated in most Rugby World Cup events since its inauguration in 1991, only missing the 1994 championship in Scotland. Starting with the inaugural International Rugby Board (IRB)-sponsored tournament in 1998, the Black Ferns have gone on to win five more titles — including the 2002, 2006, 2010, 2017, and the 2021 tournament which was hosted in New Zealand.

Funding

While rugby is the most popular spectator game in New Zealand, the Black Ferns have suffered in the past from similar problems to any women's sport: under-funding, lack of support and lack of publicity. While the New Zealand Rugby Union (NZRU) and World Rugby have been criticised to an extent for not doing more to promote women's rugby, support is beginning to improve in those organisations, in large part due to the Ferns' successes.

The NZRU started funding the Black Ferns in 1995, therefore giving a great boost to their game, while the Black Ferns have benefitted from being included in NZRU High Performance initiatives. Along with professional coaches, the team has had access to professional development resources such as analysis. In more recent times, the team's profile has risen greatly at a grassroots level, due in great part to their string of successes, and it is increasingly seen to be a national team on the same basis as any other.

Provincial championship

In January 2010, the Women's Provincial Championship (WPC) came under severe threat after the NZRU announced that it would be shut down due to budget cuts. As the championship was a prime builder of training, skill and competition for New Zealand women's rugby, the decision was a shock for players and supporters, including former captain Farah Palmer - especially since it was a World Cup year.

While NZRU said women's domestic rugby was one of many victims of the tight financial times, they faced widespread criticism for their decision. After the Black Ferns' 2010 World Cup victory, the NZRU immediately apologised and reinstated the WPC, which was renamed the Farah Palmer Cup in 2016 in honour of the Black Ferns' influential former captain.

International competitions

The Black Ferns have won the Canada Cup in 1996, 2000, and 2005, and the Churchill Cup in 2004. From 2002 until their last game of 2009, the Black Ferns enjoyed a streak of 24 consecutive test match wins.

In 2018, after the success of the New Zealand women's national rugby sevens team, all Sevens and Black Ferns players have been offered semi-professional contracts. They also played the first Test series against Australian Wallaroos, which was played on the same night as the Men's Bledisloe Cup Tests.

The 2018 season finished with a 1–1 drawn series against France, with France becoming only the fourth team in the world to beat the Black Ferns. The Black Ferns' loss in the final game of the year ended a 17-month long winning streak and was also the final game for captain Fa’amausili, who retired from international rugby.

In 2019, the Black Ferns won the annual Women's Rugby Super Series for the second time. On 31 October 2021, the Black Ferns played their 100th test match against England at Exeter. They hosted the 2022 Pacific Four Series and won their first title after going undefeated in the series.

New Zealand hosted the delayed 2021 Rugby World Cup after beating out neighbour Australia for the rights. New Zealand automatically qualified for the 2021 event as host. The Black Ferns successfully defended their title and claimed their sixth World Championship after beating England in the final.

2023

The Black Ferns began 2023 with a new coach and a 50–0 thrashing of the Wallaroos in their first test for the year; the win saw them retain the O'Reilly Cup another year and top the Pacific Four Series on points difference. Convincing wins against Canada and the United States in the rest of the series also added a second title to their acclaim.

New Zealand hosted the inaugural WXV 1 competition on 20 October, they hosted Australia, Canada, England, France, and Wales in the top tier. France ended their 16-game winning streak in their opening match with a 17–18 score. A 70–7 drubbing of Wales saw them bounce back from their early defeat in their first test in Dunedin since 1997. A title-decider with England saw a rematch of the 2022 World Cup final, the Red Roses overpowered the Black Ferns and went on to claim the inaugural WXV 1 title.